Website Services
There are three critical
tools needed for successful Internet Marketing!
Websites, Landing Pages,
& Client Contact
Autoresponder Email
Purposing
web design is a complex, but essential ongoing
activity.
Before creating and uploading a website, it is important to take the
time to plan exactly what is needed in the website. Thoroughly
considering the audience or target market, as well as defining the
purpose and deciding what content will be developed, are extremely
important.
It is essential to define the purpose of the website as one of the first steps in the planning process. A purpose statement should show focus based on what the website will accomplish and what the users will get from it. A clearly defined purpose will help the rest of the planning process as the audience is identified and the content of the site is developed. Setting short and long term goals for the website will help make the purpose clear and plan for the future when expansion, modification, and improvement will take place. setting a goal practices and measurable objectives should be identified to track the progress of the site and determine success.
To help you develop an effective purpose statement for your web site, be it one you would like us to build or one you currently have and would like to improve it's performance on the Internet, we provide you with a comprehensive Internet Marketing Purpose Statement Questionnaire. This will help you and us understand what you want to achieve with your Internet Marketing Web Site and also give us a good starting point to then gauge the effectiveness of our work over a period of time.
Once you enter your details you will receive 2 emails.
- One to confirm you have entered the correct email which you will need to click on a link inside that email to confirm. Depending on which email client you use you may need to check your SPAM folder as the email will sometimes end up there.
- The second will contain a copy of our Client Questionnaire which will help you think about what you would like to achieve with your web site.
Two Website Plans To Get Started Today!
No Site No
Worries Plan
If you don't already have a website for your business and are considering the benefits you will gain by having one, the most prominent question in your mind at this time should be:
Where do I start?
Unless you are a web developer by profession, you will inevitable waste your precious time and money building an ineffective, confusing Internet Marketing System for your business. Even worse is getting a friend or relative to build you one as a favour.
The real truth here is your website will be the least expensive and most effective marketing tool you can employ if done correctly, so it only makes sense you should engage the services of a professional.
Using the Internet Marketing Purpose Statement Questionnaire, we will create an in-depth document from which we will implement our Proven 10 Point Plan to build an informative and effective website representing your business in the best possible way. We also employ all the latest techniques to get your new website ranked high in all the major search engines.
Our current standard fee for this service is $997*. We require a 50% deposit of $498.50 and if you decide to proceed by processing a payment via PayPal today we will include the following bonus worth $197 at no extra charge.
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Your Business Advertised on 5
Video Sites
We will produce an online
infomercial using still images promoting your
business with a clear call to action attracting visitors to your site.
This
video will be posted on 5 major video sites. They are YouTube, Yahoo
Video, MSN Video, Metacafe
and Viddler, all linking back to your new web site. |
Click the button below to process your deposit of $498.50 today and we will contact you to discuss your needs in detail. Balance of payment isn't due until we have completed your project and your web site is live.
* Standard fee is based on a minimum of 5 but no more than 10 pages built on the Wordpress Blogging Software. Anything outside these specifications can and will incur additional charges. No additional charges will be made until we have fully discussed the benefits and impact on your project.
Site Evaluation
and Moving Forward Plan
We will again use our Internet Marketing Purpose Statement Questionnaire to help us evaluate your current site to determine the best plan for your site in order to meet your goals and move forward.
Once we have received your answers and evaluated your site we will send an email with our recommendations and a proposed plan to achieve the goals you have for your website.
We cannot put a set price on this service as we have to treat each client and site differently.
To get started it is best to contact us and we will get back to you within 48 hours to discuss your needs and also send you the questionnaire.
Landing Pages for Lead Information Collection
In
online
marketing a landing page, sometimes known as a lead
capture page, is the page that appears when a potential customer clicks
on an advertisement or a search-engine result link. The page will
usually display content that is a logical extension of the
advertisement or link, and that is optimized to feature specific
keywords or phrases for indexing by search engines.
In pay per click (PPC) campaigns, the landing page can also be customized to measure the effectiveness of different advertisements. By adding a parameter to the linking URL, you can measure advertisement effectiveness based on relative click-through rates.
Why use a landing page?
A landing page presents information that is relevant to the visitor. These can display text, images, dynamic compilations of relevant links, or other elements. Landing pages are effective if they meet the objectives of their publishers, which may be associations, organizations or public service entities. For many landing pages, effectiveness can be measured by the revenue value of the advertising that is displayed on them.A special type of 'landing page' is the 'webvert', the marketing goal focuses on lead generation and interaction with the visitor. A webvert is not 'transactional' in nature. A webvert is a reference based, ethical landing page. The webverts consists of an advert, designed on the AIDA principle. The traffic is driven from Google Adwords and is designed for two specific marketing tactics;
- To attain high Google Adwords landing page quality scores, the benefit being any Adwords campaign costs are minimized.
- The webvert has a clear call to action, usually a reply form.
The visitor traffic is immediate as the Adword relies on Google advertising to drive visitors to the webvert.
A
transactional landing page seeks to persuade a visitor to
complete a transaction such as filling out a form or interacting with
advertisements or other objects on the landing page, with the goal
being the immediate or eventual sale of a product or service. If
information is to be captured, the page will usually withhold
information until some minimal amount of visitor information is
provided, typically an email address and perhaps a name and telephone
number as well – enough to "capture the lead" and add the
prospect to a mailing list.
A visitor taking the desired action on a transactional landing page is referred to as a conversion. The efficiency or quality of the landing page can be measured by its conversion rate, the percentage of visitors who complete the desired action. Since the economics of many online marketing programs are determined by the conversion rate, marketers constantly test alternatives and improvements to their landing pages.[1] Some of the testing methods used are A/B testing and multivariate testing.
There is also another common term for landing pages which is commonly used in Direct Marketing, Squeeze Page. These web pages are very targeted and focus on capturing information about a visitor. These pages have a very high conversion rate and these collect data for an upcoming targeted e-mail or direct contact campaigns.
You can get started straight away by clicking on the Add to Cart button below. Our current standard fee for this service is $497 set up fee and $37 per month hosting, promotion and maintenance.
Client Contact Autoresponder System
Let's
get straight to the point. Email, used correctly, has basically
replaced the telephone when it comes to keeping in contact with your
current and prospective clients, and the use of a quality
autoresponder (email marketing software) can assist with the many
tasks a business person has to perform each and every day.
Listed below are five reasons why email marketing has that ability to create long-term success.
1. Time
Most business owners are time poor. There are only so many hours in a day and we would all like to find a little extra to spend doing thing outside the business, travel, family, personal endeavours, _______, (you fill in the blank). Once an effective autoresponder has been implemented you can gain several hours in your day knowing all the mundane tasks are taken care of.
2. Cost
Email marketing and support can in effect replace many of your current advertising campaigns, and all this can be done for a lot less than you may think. The most basic autoresponder system costs under $20 per month.
3. Interaction
Once a prospective client is in your autoresponder the system goes to work building your credibility and relationship with them. It keeps you and your service in their mind and slowly convinces them that you are the best choice for what they need. Even if they don't become a customer straight away, it will be you they see and think of on the day they decide to make that purchase.
4.
Funnel
No matter what you are selling, the process is similar to a funnel, and an autoresponder helps filter people through that process. We all know there are a number of "tyre-kickers" out there just looking, and each one of those people take a piece of your precious time to determine if they are serious buyers or not. Having an autoresponder in place takes the need for you to spend your time trying to determine if they are committed to buy now or later, thus allowing you to dedicate that time back into more profitable activities.
5. Stability
Over time and with testing the response to emails your new autoresponder can become a reliable and stable "employee" for your business working diligently 24 hours a day, 7 days a week, 52 weeks a year.
We Set We
Manage System
The above title says it all, and this is the easiest option for a busy business person.
We will consult with you using our client questionnaire as a reference point so we can build the most effective autoresponder landing page and follow-up emails thus creating the best-of-breed system available for your business. We will also monitor and manage your autoresponder making sure it's getting the highest possible conversions.
Our current standard fee for this service is $397 plus $97 per month monitoring, reporting and management fee. If you decide to proceed by processing a payment via PayPal today we will include the following bonus worth $297 at no extra charge. This option also includes the $49 per month fee charged by Aweber, our preferred choice of online email marketing software.
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12 Customised eNewsletters
We will produce 12 eNewsletters promoting your business and service.
Each email will include your logo, contact information and embedded
links to your site. |
Click the button below to process your payment of $397 today and we will contact you to discuss your needs in detail.
"Thanks for the support in getting my website a better address on Google, up to No.1 in fact.
I have tried Yellow Pages, Newspapers, the Radio etc and within days of being listed at the top of Google, I attracted a new client, this was a much better response than all other methods combined.
Your advise and assistance with the Blog have also proved invaluable and I am sure that more business should flow my way with your assistance."
Leslie
M Cloucher
Coulcher's Personal Accounting
