More Visibility = More Customers = More Profit

Archive for May, 2010

How to Optimise Your Website for Search Engine Traffic

Search engine optimisation is a booming field, and it is easy to see why. As an online business, the bulk of your customers will come from search engines. Therefore, you want your business website to be optimised for search engine traffic.

While most people would suggest that you hire a professional for a task that seems to be rather difficult at first glance, in actuality there is nothing to search engine optimisation, or SEO, that you cannot do yourself. It is much easier than designing your own website.

Far easier than finding resources to send traffic your way. And certainly easier than getting each and every person who visits your site to buy one of your products.

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Designing Your Business Website, Part 2

Although designing your own website is not the most difficult thing you will ever do, it is fairly time consuming. However, when you have finished with the design, you will have a great feeling about yourself – that you actually created something yourself, something that you can be proud of, something that will hopefully make you a lot of money in the long term.

Since you already have your template sketched out and your colour palette chosen, the only prep work that you need before you get started on your site’s design is to download the necessary tools that will help you along the way.

You will need an image editor for creating the pictures for the site, a “What You See Is What You Get” site editor to design the website, and a text editor to modify the code as you see fit. If you’ve got the money, purchase a copy of the Adobe CS3 Web Design package which contains Photoshop, Dreamweaver and a bunch of other useful program.

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Tips on Social Media Marketing

With the advent of internet, marketing your products and services has been made very easy and less expensive.

Social Media Marketing is a form of internet marketing which seeks to achieve branding and marketing communication goals through the participation in various social media networks.  There are a number of social networking sites through which you can accomplish your idea of marketing in an easy but effective way. Facebook, Twitter, LinkedIn, YouTube, and Flickr are a few popular sites to mention.

Apart from this, you can maintain a well written blog on your product.  There are certain tips and tricks that allow you to make use of such social networking sites to act as a media for marketing your products.

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Six things you can do to remove bad press from the search results

No matter how good your company is, some people will always write something negative about your site, even if you tried your best to help them. What can you do if web pages with negative comments appear on Google's first result page for your company name?

How to Increase And Maintain Organic Search Results

Unless your business ranks No.1 on web page one for all of the keywords relating to the product or service you are providing, your website or online presence will remain unknown to your potential customer.

People do a lot of research online now BEFORE they but what they want. I’m sure you have done it yourself for something, anything? What did you click on first when the results came up in the search engine? I can bet it was the first few listings at least.

This is how we can help you with our Organic Search Packages and some of the techniques we use to get your information listed on the first page of the search engines.

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Testimonials

avatarCoulcher's Personal Accounting Camden

Thanks for the support in getting my website a better address on Google, up to No.1 in fact.

I have tried Yellow Pages, Newspapers, the Radio etc and within days of being listed at the top of Google, I attracted a new client, this was a much better response than all other methods combined.

Your advise and assistance with the Blog have also proved invaluable and I am sure that more business should flow my way with your assistance.

Les Coulcher
Coulcher's Personal Accounting